Think about the difference between the factory space and the workshop.
One is about production, the other is about craft.
Remodel has helped design a new manufacturing facility for Hiut Denim.
One particular challenge was key.
Can you have a modern production space, geared to the high speed needs of the marketplace.
But still create a place that supports the workflow and thought process of craft.
The finished space has the space planning and organisation of an efficient manufacturer.
But also allowed to creep in here and there, is the mild chaos of the creative space, the workshop and the artists studio.
The new space tells the story of a serious little company, with its roots firmly in the craft tradition.
These are no ordinary jeans.